April 2020 Auto Industry Data Point to Rapid Deterioration of the Market
Automotive production at the end of March had fallen by one-third according to several measures. This decline was outpaced by a near 50% reduction in demand as measured by unit sales. April’s data reported a near complete shutdown of vehicle production across the country.
Automotive industry data for April of 2020 pointed to a rapid deterioration of the automotive market. All measures of the market pointed to a severe and rapid contraction in both demand and production. April data indicate that production came to a near standstill with production at less than 5% of previous levels. Vehicle sales on an annualized basis fell from over 17M as recently as February to 8.8M.
PRODUCTION:
Data released on May 15th and representing April’s activity, reported a 96% decrease in automotive industrial production and a 98% decrease in US Motor Vehicle Assemblies. Rail traffic of automotive parts as of May 9th was also down 87%. This virtual shutdown of the industry does not measure the true production of these facilities as some would have converted a portion of their operations over to the production of the equipment needed for countering COVID-19.
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DEMAND:
Total April vehicle sales fell 49% to 8.84M vehicles sold on an annualized basis. In contrast, data reported as recently as February reported sales at an annualized rate of 17.2M vehicles.
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April’s actual vehicles sales will not be released until late May; however, a look at March’s single-month sales in 2019 vs 2020 indicated a 62% reduction. If the same decline were applied to April’s 2019 results then sales for this April were approximately 850,000 vehicles.
A silver-lining in all of this is that sales of even 800,000 vehicles in April would represent a decrease in inventories by over 600,000 vehicles. This may be welcomed news to those monitoring the US Domestic Inventory to Sales ratio which increased in March by almost 50% to a level of 2.8 from 1.9 in February. A sharp reduction in inventories over the coming months may help the industry get back up and running in the future, much will depend on consumer sentiment.